Blog Post

What is Carbon Insetting?

Carbon insetting is a concept that focuses on reducing carbon emissions within the supply chain of a company or organization. This opposes the concept of carbon offsetting, which involves compensating for emissions through external projects. The insetting approach integrates carbon reduction projects directly into a company's operations or (parallel) supply chain, fostering sustainability from within.

The key difference between carbon insetting and offsetting lies in their approach to addressing carbon emissions. While offsetting projects might involve investing in renewable energy or reforestation programs anywhere in the world, insetting projects are directly linked to a company's own activities and are designed to reduce the carbon footprint within its own operational scope or an indirect supply chain.

Carbon insetting can involve a variety of projects, such as switching to low carbon fuels, vessel retrofits, rotor sails, recycling, improving energy efficiency, or enhancing ecosystem services within the supply chain.

By implementing carbon insetting projects, companies can make a direct impact on their environmental footprint, demonstrating a commitment to sustainable practices and taking responsibility for their emissions. It allows businesses to integrate sustainability into their core operations and create value for both the environment and society.

Challenges and Benefits of Insetting

Challenges

Managing insetting projects does not come without challenges. Many companies have intricate, global supply chains. Understanding, measuring, and effectively reducing carbon emissions across these networks can be complex.

From measuring the carbon footprint to impact verification, it also often takes a behavioural change at different levels of the organization. Cultivating a culture that prioritizes sustainability and adapts to new practices can take time and effort. Moreover evolving standardization of methodologies and environmental regulation leaves room for interpretation.

Benefits

Enhance Your Reputation


Position your company as a sustainability leader. As consumers and stakeholders increasingly prioritize environmental responsibility, demonstrating your commitment to reducing supply chain emissions distinguishes your brand. Additionally, purpose-driven organizations attract employees and talent who value sustainability initiatives, reinforcing your reputation as a responsible employer.

Boost Customer Loyalty


Demonstrating your commitment to reducing Scope 3 emissions builds trust and deepens customer connections, significantly enhancing loyalty. Customers are more likely to support businesses that prioritize environmental responsibility, fostering long-term relationships.

Attract Investors


Investors are drawn to companies that prioritize sustainability. By reducing Scope 3 emissions, you show a strong commitment to environmental responsibility, making your business more appealing to ESG-focused investors and unlocking new financial opportunities.

Build a Resilient Supply Chain


Promoting sustainable practices among your suppliers strengthens your supply chain, reducing vulnerabilities to disruptions from environmental regulations or resource scarcity. A resilient supply chain enhances continuity and stability in your operations.

Plan for Long-Term Growth


Focusing on supply chain sustainability not only prepares your business for future challenges but also drives innovation. Embracing sustainable practices encourages the development of new solutions and technologies, positioning your company for sustained success in an ever-evolving market.

Stay Competitive


As sustainability becomes a priority for more companies, those that lag may lose their competitive advantage. Reducing Scope 3 emissions ensures your business stays aligned with industry trends and expectations, keeping you competitive in a market increasingly focused on environmental responsibility. Failing to integrate decarbonization into your strategy risks falling behind industry leaders.

Ensure Regulatory Compliance


With increasing global regulations like the CSRD, businesses are under heightened scrutiny for their supply chain emissions. Reducing Scope 3 emissions is crucial to staying compliant with these evolving environmental standards. By proactively addressing them, you avoid penalties, protect your business, and minimize the risks associated with non-compliance with current and future legal requirements.